Black Friday ready: how to take the most of the biggest sale of the year

In the world where you get bombarded with sales and promotions urging you to buy-buy-buy, it can be quite difficult to stay sane and not to overspend. I mean… I’m not trying to be “the wise one” and pretend that I’ve never fallen into the marketing trap. Especially when the world of online shopping available to you 24/7 from anywhere makes buying so easy. Come on guys – we’ve all been there and done that!

When I just moved to the Netherlands, I was actually amazed with accessibility of online shopping which was still not always the case back in Moscow (at least, not to the same extent). I was so overwhelmed.. and -boy-oh-buy did I make my dozen of mistakes buying stuff on sale that seemed like a bargain but was clearly not something I needed. When you are a student on a budget, it hits you really hard, but you also learn fast.

I think everyone by now is acquainted with a phenomena of Black Friday – at least, to an extent that it’s the day when you can get discounts for pretty much anything. Initially it originated in the United States as the fourth Friday of November that followed after Thanksgiving that also kicks off the Christmas sales season in the US. In the Digital era, we then got a Cyber Monday that added on some online bargains. Seeing the commercial success of Black Friday, companies across the world quickly picked up the trend and now you have Black Friday pretty much everywhere. This year it started to become not just a day, but more like a week or the whole month of discounts – et voila! – you’re already running around, or intensely scrolling through the websites spending your cash. However, do you want to be smart while doing that?

For that, I prepared for you 5 Tips to make Black Friday/ Cyber Monday a success.

  1. Make a list of items you actually need

Sounds a bit obvious, but… you should actually try doing it and see how many unnecessary purchases you can prevent this way. Start noting items that you need and would buy anyway, regardless of any discounts – it will keep you focused and less overwhelmed when you dive into the whole buying exercise.

2. Based on the list of necessities, create a concrete wishlist using favourite function on the websites, Pinterest, or already put the desired items in the shopping basket

Ideally you want to already know what exactly you want to buy and where rather than search for the desirable items when the discounts kick off. This will save you time, money, and stress. Plus you will be more likely to buy what you want because as it often happens in the heat of sale – things get sold out at a lightning speed.

3. For fashion purchases: focus on are high quality basics and/ or on-trend items

Black Friday is a good opportunity to get one or a few high quality basics made of natural materials – the kind of investment you are unlikely to regret. Alternatively, if you would like to expand your wardrobe with some trends – go for it! This would be a safe way to try something new with a minimum damage to your wallet, given you follow the previous points too 🙂

4. When assessing the items in your basket, ask yourself: “Would I buy it for the full price?”

This is a good way to distinguish a necessity from junk that you pick up just because it’s cheap, which not only saves money, but also space in your house. Win-win, right?!

5. Get ready with the discount codes

Do your discount code hunt well: check the accounts of your favourite bloggers, your mailbox for some promo-emails from your favourite brands, or simply use the power of Google. Having this list ready for check out instead of trying to find the promo codes last minute will once again save you some nerves and decrease the chance the your desired items will be sold out before you know it. 

Girl in an oversized blazer looking at her watch

Sounds like quite a bit of work, but trust me it will pay off with less stress and some money savings. And now… are you ready for Black Friday?!

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